There’s certain words you’re gonna hear a lot as you traverse life in Dubai. So I thought I’d pick out 10 of them and see if we can’t find out a bit more about what they mean, why they are used, and who uses them.

To help me decipher many of these words, I have used Urban Dictionary for real clarification. It really helped.

Innovative

10 Keywords You’ll Never Escape From Living Life in Dubai

Every building, every project and every business in Dubai truly is “innovative”, in fact, working in media I’ve had to write this word so often to describe every project, service, product, event, and everything anyone ever does, the word has actually lost all meaning to me.

Urban Dictionary Definition:

Innovative: A word that was once used to be used to describe things that are new, and different. Now it’s just a marketing term that is used to describe pretty much everything, regardless of whether or not it deserves to be called innovative.

Ambition

10 Keywords You’ll Never Escape From Living Life in Dubai

Everyone has such ambition in Dubai, especially the ambition to be innovative.

Urban Dictionary Definition:

Ambition: The need to let others know how self-important one is.

Proud

10 Keywords You’ll Never Escape From Living Life in Dubai

It’s great that there is so much pride in all of the innovative, ambitious achievements, but isn’t pride slightly unbecoming when it’s referenced with such regularity?

Urban Dictionary Definition:

Proud: A feeling of greatness/superiority based on one’s origin, often said randomly, occasionally followed by some sort of secret handshake and/or high five.

Biggest

10 Keywords You’ll Never Escape From Living Life in Dubai

As a result of being innovative and ambitious, Dubai boasts the biggest building, the biggest hotel, the biggest burger, the biggest residential tower, the biggest traffic jam, the biggest mall, the biggest obesity levels,the biggest debt, the biggest egos. Dubai has it all. And this makes us proud.

Urban Dictionary Definition:

Biggest: Best; worst; most tubular; most heinous.

Traffic

10 Keywords You’ll Never Escape From Living Life in Dubai

People talk about the traffic a lot. It’s surprisingly a subject that for some, seems never to be done with. The appeal of traffic as a topic remains as fresh as the day traffic first came to Dubai. Taxi drivers particularly like to discuss traffic.

Urban Dictionary Description

Traffic: A collection of cars, all of which just so happen to have left their destination at the exact SECOND that they are in the same spot as you, at the same TIME as you, illegally defying the LAW of probability.

Expo

10 Keywords You’ll Never Escape From Living Life in Dubai

A lot of emphasis has been placed on this event. And I’m glad, because before I came to Dubai I’d never heard of it. And now I have. So my vocabulary was extended instantaneously, which is great.

Urban Dictionary Definition

Expo: A collection of things on display

Vision

10 Keywords You’ll Never Escape From Living Life in Dubai

It’s amazing how many visions are felt across the UAE. Visions of the future, and visions of the way things simply have to be. The great thing about the visions of any one particular person, is that everyone else shares the same vision, embraces the original vision, and works hard to achieve the outcome, or vision, of the vision.

Urban Dictionary Definition

Vision: The derivative of basking in the reflections of the mirror of the mind.

Hub

10 Keywords You’ll Never Escape From Living Life in Dubai

Dubai is a hub apparently.

Urban Dictionary Definition

Hub: The best something can possibly get. Heroic; majestic; impressively great.

Brunch

10 Keywords You’ll Never Escape From Living Life in Dubai

It’s, unsurprisingly, not a Dubai invention of course, rather a borrowed idea. A Friday occasion where anything can, and often does, happen.

Urban Dictionary Definition:

Brunch: A weekend ritual for twenty-something New Yorkers involving the sharing of the first meal of the day with friends after a night of debauchery. Brunch can occur any time after noon and before 5 p.m. on either Saturday or Sunday and serves as a great way to catch up with friends over moderately priced food as well as bloody marys, mimosas or several glasses of champagne. Post-brunch activities often include napping or drunk shopping.

Underground

10 Keywords You’ll Never Escape From Living Life in Dubai

Every promoter, every dance night, every DJ. They are all so very keen to stress that they are underground. I used to be kind of underground when I was about 17. Like, I’d like music that nobody else knew about and stuff. And then when it became mainstream I’d be put off it and try to find the next “unkown”. Then I got a grip of myself.

Urban Dictionary Definition

Underground: A movement or a group of people related to music, who do it not for the money, the notoriety or the fame, but for the love. They don’t promote, because they don’t crave popularity. They also don’t need to tell everyone about how underground they are because they aren’t really interested in labelling their own movement, they just do it, and if people enjoy it, great.